6 tablespoons kosher salt
6 tablespoons brown sugar
6 tablespoons chili powder
3 tablespoons paprika
3 tablespoons black pepper
2 tablespoons garlic powder
1 tablespoon onion powder
1 tablespoon lemon pepper
1 tablespoon tarragon
1 tablespoon rosemary
1 tablespoon thyme
1 tablespoon ground mustard
1 teaspoon cumin
1 teaspoon cayenne

Mix all ingredients and store in an airtight container, away from heat and light.